Last updated: June 2026
Ground ("we," "our," or "us") is a personal finance app that helps you understand your real financial picture without judgment. This Privacy Policy explains what information we collect, how we use it, and your rights around it.
Information you provide directly:
Information from your bank (via Plaid):
We use Plaid Technologies, Inc. ("Plaid") to connect to your financial institution. When you connect your bank, your banking credentials go directly to Plaid — we never see or store your username or password. Plaid's use of your data is governed by Plaid's End User Privacy Policy.
Information collected automatically:
We do not use your financial data to serve ads, build marketing profiles, or sell to third parties.
Your data is stored in Google Firebase Firestore, a cloud database that encrypts all data at rest (AES-256) and in transit (TLS 1.2+). Access to your data is scoped to your account — no other user can read your information.
Your Plaid access token (used to refresh your transactions) is stored in Firestore and protected by Firebase's encryption. We do not store your bank account number, routing number, or login credentials.
We share your data with the following service providers solely to operate the app:
We do not sell, rent, or trade your personal information to any third party. We do not share your data for advertising purposes.
We retain your data for as long as your account is active. If you delete your account, we will delete your data from our systems within 30 days. Transaction data imported from Plaid is retained in your account until you delete it or close your account.
Ground is not directed at children under 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us and we will delete it.
We may update this Privacy Policy from time to time. We will notify you of significant changes by posting a notice in the app or sending an email to your registered address. Your continued use of Ground after changes take effect constitutes your acceptance of the updated policy.
If you have questions about this Privacy Policy or want to exercise your data rights, contact us at:
Ground
nmushik@gmail.com